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I would presume it’s not paid yet (though the CEO certainly is). That phase of the operation comes later.
For the moment, they’re working to solidify as much control as possible of as much of the fediverse as possible, which control will allow them to gatekeep it, monetize it, extract rent from it and inevitably enshittify it. That, so it’s hoped, will be the phase during which their investment now will pay off.
How is anybody even surprised by this?
This is exactly the sort of thing Beth has been moving towards ever since their first ham-handed attempt to monetize mods deservedly blew up in their faces.
They didn’t give up on the idea - they just shifted to a strategy of doing it incrementally.
And this is just the latest step in that ongoing process.
Think about how bad it’s (very deliberately) going to be by the time TES 6 finally comes out…